This started in lockdown, and took off by accident

I started building The Warrior Project during COVID. Gyms weren't taking real precautions, I didn't feel safe in that environment, and I kept seeing women lose access to coaching and training entirely, right when they needed it most.

So while I waited for the world to feel safe again, I started creating challenges you could do either at the gym or from your living room, filming workouts with my phone propped against a water bottle. No tripod, no business degree. Just a conviction that accessible coaching shouldn't depend on a building being open.

Then the challenges started taking off. By accident, honestly. And I realized I could help significantly more women through these challenges than I ever could working a gym floor.

Sixty challenges and twenty thousand women later, that's still the whole point: training that builds your body up instead of running it down, a plan that fits your actual life (gym or home, busy or not), and a community of women who refuse to let you quit on yourself.

Come see what we're building. The first week's on me.

xo, Brie 💜

@briannakaylynn · founder, The Warrior Project